Company: StoreForce
Location: 91 Tycos Drive, North York, ON M6B 1W3
Employment Type: Full-time, Permanent
Salary: $60,000–$75,000 per year
Schedule: 8-hour shift, Monday to Friday
About StoreForce
At StoreForce, we are passionate about Specialty Retail. We provide intuitive, powerful software solutions and experienced retail professionals to help Specialty Retailers achieve operational excellence and deliver exceptional customer experiences.
We are seeking a talented Content Marketing Specialist to join our growing team. This role is based in our Toronto office and offers a dynamic opportunity to craft compelling, engaging, and results-driven content that resonates with our B2B retail audience.
Key Responsibilities
Content Creation:
- Produce high-quality, creative, and impactful copy for various channels including blogs, social media, website, podcasts, ads, and marketing collateral.
- Collaborate with senior leadership and thought leaders to create authoritative content.
- Develop optimized SEO content to drive visibility and organic growth.
- Create testimonials, case studies, and client quotes to showcase our solutions’ value.
- Support the graphic designer with design tasks, video formatting, presentations, and more.
- Work with third-party publications, agencies, and partners to expand content reach.
- Repurpose existing content to maximize efficiency and maintain a content library.
Content Strategy:
- Develop and execute a content strategy aligned with marketing objectives.
- Maintain a content calendar and deliver content consistently, considering strategic initiatives and trends in B2B retail.
- Differentiate our brand by creating innovative, results-driven content.
- Collaborate with cross-functional teams including sales, product, and client success teams.
- Track, measure, and optimize content performance to improve engagement and identify opportunities.
Qualifications
Competencies:
- Strong integrity and ethical decision-making.
- Exceptional oral and written communication skills with the ability to adapt tone and style for various audiences.
- Detail-oriented and organized, capable of managing multiple responsibilities.
- Self-motivated and proactive, contributing innovative ideas.
- Agile and able to manage competing priorities.
- Team player with strong collaboration skills.
- Results-focused with a passion for achieving goals.
Experience and Knowledge:
- Post-secondary education in marketing, communications, or business.
- 5–7 years of marketing experience in a B2B technology company (retail technology is an asset).
- Proficiency in Adobe Creative Suite.
- Advanced knowledge of SEO strategies.
Why Join StoreForce?
StoreForce offers an environment where you can make a real impact. Our team thrives on collaboration, diversity, and shared passion for Specialty Retail. Here’s what we offer:
- Flexible work schedules with a hybrid work-from-home policy.
- A casual and modern office environment.
- Employer-paid health benefits including a Health Spending Account.
- RRSP Matching with First Time Home Buyer support.
- Paid training and professional development opportunities.
- Extended long weekends and observance days.
- Employee referral programs and company-sponsored events.
How to Apply
Job Link
https://ca.indeed.com/viewjob?jk=1ccdcca522ce1897
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