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Social Media Lead

Company: Poppy & Peonies (via Bloom)
Location: Remote
Salary: $70,000–$90,000 per year
Job Type: Full-time

About Us:


At Poppy & Peonies, we blend style and function to create accessories that make life easier and more stylish. Founded by Natalie Dusome, our brand has grown from a personal project into a dynamic force in fashion. We’re passionate about sustainability, using high-quality vegan leather and eco-friendly practices to make a positive impact on the environment. Join us as we continue to expand our product line and collaborate with exciting influencers and brands.

Position Overview:


We’re looking for a Social Media Lead who is both a strategist and a content producer. You will develop and execute comprehensive social media campaigns that drive engagement and elevate our brand presence. This role involves creating captivating content, analyzing performance metrics, and managing influencer marketing initiatives. If you’re passionate about fashion and ready to make an impact, we want to hear from you!

Key Responsibilities:

  • Develop and implement social media strategies that align with our brand goals and objectives.
  • Create, manage, and coordinate engaging content (photo and video) for our social media platforms.
  • Collaborate actively during photoshoots to ensure high-quality content.
  • Analyze social media metrics and performance to optimize campaigns and report insights.
  • Work with our marketing agency and designers to align with our brand and creative direction.
  • Manage community interactions on social media, ensuring customer engagement and satisfaction.
  • Oversee influencer marketing initiatives and outreach to grow our community.
  • Handle marketing administration, including managing the marketing calendar and vendor relationships.

 

What You Bring to the Table:

  • Proven experience managing and executing social media campaigns in the direct-to-consumer (DTC) space.
  • Ability to both strategize and execute social media plans.
  • Expertise in creating engaging content that drives customer inspiration and conversion.
  • Up-to-date knowledge of social media trends and platform changes.
  • Strong analytical skills and experience using marketing analytics tools.
  • Excellent communication skills with the ability to resolve customer issues effectively.
  • Collaborative mindset and flexibility to adapt to changing priorities.

 

The Recruitment Process:

  • Video screen with Agnes, Talent Advisor from Bloom.
  • Video interview with Natalie, Founder & CEO of Poppy & Peonies.
  • Take-home assignment.
  • Final chat with Natalie & Agnes.
  • Reference checks.
  • Offer.

 

Compensation and Benefits:

  • Annual salary ranging from $70,000 to $90,000 CAD.
  • 3 weeks of paid vacation per year.
  • 5 additional flex days.
  • Summer Fridays.
  • $1,500 CAD annual health & wellness spending account.
  • $250 CAD annual period & menstrual budget.
  • $1,000 CAD annual allowance towards Poppy & Peonies products.
  • $400 CAD home office setup allowance.

 

Location:


We are a fully remote team across North America. Some elements of this role may require occasional domestic or international travel for photoshoots, events, and team retreats.

Equal Opportunity:


Poppy & Peonies, via Bloom, is an equal opportunity employer committed to diversity and inclusion. We welcome applications from all qualified individuals and provide accommodations as needed

How to Apply:

Click The Link Below 

 

https://ca.indeed.com/viewjob?jk=994ba4f34bd186b6&tk=1i7j06r72l00k84q&from=serp&vjs=3

 

Email 

 

agnes@buildwithbloom.com

 

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