Location:
USA Only
Company :
SimpleTiger
Job Description/Overview:
SimpleTiger is looking for an experienced PPC Specialist to join their SaaS marketing team. This role involves building, launching, managing, and optimizing ad campaigns across Google Ads, Facebook, Instagram, and LinkedIn. The PPC Specialist will work closely with the marketing, sales, and product teams to enhance the ROI of client advertising efforts and execute effective paid advertising strategies.
Key Responsibilities:
– PPC Strategy Development: Develop and implement comprehensive PPC strategies for clients across Google Ads, Meta, LinkedIn, and other platforms.
– Campaign Management: Build, launch, and optimize ad campaigns, including keyword research, bid management, and ad creative development.
– Performance Monitoring: Continuously monitor and manage campaigns to achieve metrics like CTR, CPC, CPA, and ROI.
– A/B Testing: Conduct A/B testing to identify high-performing ad creatives and strategies.
– Collaboration: Work with content and design teams to create compelling ad creatives.
– Reporting: Analyze and report on campaign performance, providing actionable insights and recommendations.
– Budget Management: Develop and manage ad budgets to align with marketing goals.
– Industry Trends: Stay updated with industry trends and platform updates.
– Client Communication: Maintain quick and proactive communication with clients.
Requirements:
– Experience: 3-5 years managing PPC campaigns, preferably in a B2B SaaS environment.
– Platform Knowledge: Experience with Google Ads, Meta, LinkedIn; other platforms are a plus.
– Analytical Skills: Strong ability to interpret data, identify trends, and optimize performance.
– Tools Proficiency:Experience with Google Analytics, Google Looker Studio, or similar tools.
– Additional Skills:Experience with Hubspot/Salesforce preferred but not required.
– Certifications: Google Ads and Facebook Blueprint certifications are preferred but not required.
Compensation & Benefits:
– Salary Range: $50,000 – $74,999 USD
– Remote Work: 100% remote environment
– Flexible Hours: Flexible working hours and vacations
– Holidays: Paid time off for all typical US holidays
How to Apply:
To apply, please submit your resume and cover letter detailing your experience and suitability for this role.
Job link:
https://weworkremotely.com/remote-jobs/simpletiger-ppc-specialist-u-s-based-remote
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