Position: Marketing Manager
Company : PwC
Location: Dubai
About Us
PwC has been established in the region for over 40 years, with approximately 8,000 employees across 12 countries, including Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Libya, Oman, the Palestinian territories, Qatar, Saudi Arabia, and the United Arab Emirates. Our regional team brings international experience tailored to the Middle Eastern context and culture. We leverage the collective knowledge and expertise of over 364,000 people across the global PwC network in advisory, assurance, and tax services to deliver value to our clients.
Line of Service
Internal Firm Services
Industry/Sector
Not Applicable
Specialism
IFS – Clients & Markets
Management Level
Manager
Job Description & Summary
We are a community of solvers who come together in unexpected ways to build trust and create sustained outcomes. We support one another as we grow, develop, and build fulfilling careers. Our network spans 152 countries, and we’ve been present in the Middle East for over 40 years, with 10,000 people across 12 countries. We strive to solve important problems and build trust in society.
Responsibilities
– Plan, develop, and implement marketing plans to support the TLS business, brand identity, and positioning of PwC.
– Engage in activities such as event management, running webinars, creating content (thought leaderships, blog articles, videos, web pages, flyers, newsletters, news alerts, etc.).
– Work closely with the TLS BU, Country Partners, and key stakeholders to develop strategies and drive campaigns.
– Lead various marketing projects by understanding objectives, developing action plans, coordinating with relevant stakeholders, and creating supporting materials.
– Ensure alignment with PwC Middle East’s brand identity and overall corporate brand guidelines.
– Develop marketing plans with Business and Country Partners.
– Collaborate with Industry Marketing Managers to highlight TLS in key industries.
– Deliver quality thought leadership and support brand positioning through publications and collateral on relevant business topics.
– Coordinate with the design team and agencies for creative production.
– Implement the regional marketing plan and activities, ensuring adherence to corporate branding guidelines.
– Work with PR & Communications Team to drive key messages and increase brand coverage.
– Measure the effectiveness of marketing campaigns and produce reports.
– Liaise with corporate marketing and knowledge teams on global campaigns and initiatives.
– Implement marketing training opportunities for partners and principals.
– Manage the budget for TLS, ensuring cost efficiency of marketing activities.
– Review business results and ensure marketing activities align with achieving the plan.
– Support internal and external communications for TLS, including drafting monthly client newsletters and coordinating media interviews.
Education
– Degrees/Field of Study required: Not specified.
– Degrees/Field of Study preferred: Not specified.
Required Skills
– Fluency in spoken and written English; proficiency in Arabic is an advantage.
– 7+ years of experience in the marketing field.
– Proven track record in a marketing function.
– 2+ years of experience in the Professional Services Industry at a top-tier firm in PR, Communications, or Marketing.
– 2+ years of experience in a management capacity.
– In-depth knowledge of marketing and branding principles, Professional Services Industry trends, and best practices.
– Strong knowledge of new and traditional marketing channels.
– Excellent communication skills, including public speaking and interviewing skills.
– Knowledge of monitoring the effectiveness of marketing campaigns.
– Expertise in online media, social media marketing, and developing user-friendly digital platforms.
– Strong marketing research skills and competitive intelligence analysis.
– Good project management skills.
– Excellent leadership and interpersonal skills.
Additional Information
– Travel Requirements: Up to 20%
– Available for Work Visa Sponsorship: Yes
– Government Clearance Required: Yes
Company Overview
– Size: 1001 to 5000 Employees
– Founded: 1998
– Type: Company – Private
– Industry: Accounting & Tax
– Sector: Financial Services
– Revenue: $100 to $500 million (USD)
Benefits
As part of our comprehensive benefits package, we offer competitive financial rewards and access to a wide range of non-financial benefits. This includes regular feedback and support for career development and progression. Our benefits package includes base salary, core benefits, and discretionary bonus plans, along with benefits allowance for managers, senior managers, or directors.
Parental Leave Policies: We support working parents through competitive parental leave policies, flexible working options, and support networks.
For more information about our company and other career opportunities, please visit our website
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