Company: Walmart Canada
Location: 1940 Argentia Road, Mississauga, ON
Job Type: Full-time
About Walmart Canada
Walmart Canada is a leading retailer, offering a wide range of products and services to customers across Canada. As part of Walmart’s global network, Walmart Connect leverages its digital platforms to drive meaningful engagement and deliver innovative advertising solutions. We are looking for a dynamic and strategic Marketing Manager to join our team and help grow our online media and advertising business.
Position Overview
As the Manager, Marketing – Online Media at Walmart Canada, you will develop and execute comprehensive marketing strategies to promote Walmart Connect’s products and services. This role focuses on driving brand awareness, customer acquisition, and business growth by creating and executing compelling marketing campaigns. You will work closely with cross-functional teams to ensure marketing strategies resonate with target audiences and deliver measurable results.
Key Responsibilities
- Develop and implement strategic marketing plans to achieve business objectives such as brand awareness, lead generation, customer acquisition, and retention.
- Collaborate with sales, product development, and operations teams to understand market needs, product positioning, and competitive landscape, ensuring alignment with marketing strategies.
- Plan and execute multi-channel marketing campaigns, including digital advertising, email marketing, social media, content marketing, events, and partnerships.
- Create marketing collateral, sales tools, and presentations to support sales teams and effectively communicate the value of Walmart Connect’s products and services.
- Analyze marketing metrics and KPIs to track performance, identify trends, and optimize strategies for maximum ROI.
- Conduct market research and competitive analysis to identify opportunities, trends, and challenges in the retail media industry.
- Build and maintain strong relationships with clients, partners, and vendors to enhance collaboration and achieve business goals.
Qualifications
- Bachelor’s degree in marketing, business administration, or a related field (MBA or equivalent experience is a plus).
- 5+ years of marketing experience, preferably in the digital media or related industry.
- Proven track record in developing and executing successful marketing campaigns that drive business results.
- Strong understanding of digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.
- Excellent written and verbal communication skills, with the ability to create compelling marketing content and present ideas effectively.
- Analytical mindset with proficiency in analyzing data, interpreting metrics, and making data-driven decisions to optimize marketing performance.
- Creative thinker with the ability to generate innovative solutions to marketing challenges.
- Strong project management skills, with the ability to manage multiple projects simultaneously and prioritize effectively.
- A team player who thrives in a collaborative and fast-paced environment.
- Passion for marketing and staying current with industry trends, best practices, and emerging technologies.
What We Offer
- Competitive salary and benefits package.
- Opportunity to work with a leading global retailer.
- Collaborative and dynamic team environment.
- Access to cutting-edge marketing technologies and resources.
How to Apply
How To Apply
https://ca.indeed.com/viewjob?jk=82fd322402e1d061&tk=1icvpn97hk3d183h&from=serp&vjs=3
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