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Bilingual Copywriter

Company: Sobeys
Location: Hybrid (Sobeys Innovation Hub, 364 Richmond Street West, Toronto, ON M5V 1X6)
Job Type: Full-Time

About Sobeys:
Sobeys Inc., recognized as one of Canada’s Top 100 Employers, is dedicated to creating exceptional shopping experiences. With a family of over 128,000 employees and 1,600 stores nationwide, Sobeys fosters a commitment to excellence, innovation, and community impact.

Position Overview:
As a Bilingual Copywriter, you will craft engaging, localized content across multiple channels—web, app, email, print, and social media—ensuring cultural relevance and brand consistency. You’ll collaborate with creative teams to develop fresh campaigns while supporting bilingual messaging across platforms. This role is integral to Sobeys’ ability to connect with diverse audiences and drive brand engagement through storytelling, trans-creation, and community management.

Key Responsibilities:

  • Develop compelling, on-brand copy for digital and print platforms (website, app, email, radio, blog, direct mail, print) in both English and French.
  • Collaborate with creative teams to create new campaign assets, offering language expertise and innovative ideas.
    • Manage and maintain Voilà par IGA social media calendars, ensuring strategic, bilingual messaging aligned with marketing goals.
  • Monitor and engage with the online community, ensuring consistent representation across both languages.
  • Contribute to brainstorming sessions for campaigns, leveraging audience insights and bilingual expertise.
  • Partner with influencers and creative collaborators to enhance brand visibility and engagement.
  • Use social listening and analytics tools to refine copy, enhance strategies, and provide actionable insights.
  • Publish and manage bilingual content across multiple platforms to ensure brand alignment and visibility.

Qualifications:

  • Exceptional bilingual writing skills in English and French, with a talent for storytelling and adapting content for various platforms.
  • 3–5 years of experience in copywriting, focusing on bilingual content creation and community engagement.
  • Proficiency in social media management tools (e.g., Percolate, Hootsuite) and a strong understanding of social media platforms and trends.
  • Excellent organizational skills with the ability to manage multiple projects in a fast-paced environment.
  • Hands-on, proactive approach with a keen eye for creative design and community engagement.

What We Offer:
Sobeys provides a comprehensive Total Rewards package, including:

  • Competitive benefits such as health, dental, life, and disability insurance.
  • Access to a Virtual Health Care Platform and Employee Assistance Program (EAP).
  • Retirement and Savings Plans with employer contributions.
  • 10% in-store discount at participating banners and access to other discount programs.
  • Paid vacation and parental leave top-ups.
  • Learning and Development resources for professional growth.

Work Environment:
This is a hybrid role requiring presence at the Sobeys Innovation Hub at least three days per week.

Why Join Sobeys?
Embark on a career where creativity, collaboration, and community impact come together. Help tell stories that resonate with audiences across Canada while contributing to a culture of excellence and innovation.

Sobeys is committed to accommodating applicants with disabilities. If you require accommodations during any stage of the hiring process, let us know, and we’ll work with you to meet your needs.

How To Apply 

 

Job Link 

 

https://ca.indeed.com/viewjob?jk=cc89928dc3cf5d05&tk=1idhuhachgqpb873&from=serp&vjs=3

 

Email 

 

customer.helpline@sobeys.com

 

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