Location: United States
Company :Peddle
Job Description/Overview:
Peddle is seeking a Digital Marketing Specialist to manage and enhance its online presence through effective paid media and SEO strategies. This role involves creating and optimizing campaigns, analyzing performance data, and collaborating with the marketing team to drive conversion opportunities.
Key Responsibilities:
– Plan, execute, optimize, and manage paid search campaigns on platforms such as Google Ads, Microsoft Ads, and Meta Ads.
– Develop and implement SEO strategies to improve organic search rankings and drive qualified traffic.
– Analyze website traffic, campaign performance, and other marketing data to measure ROI and identify areas for improvement.
– Conduct keyword research, on-page and off-page optimization, and content optimization.
– Troubleshoot SEO issues using tools like SEMRush and Ahrefs.
– Collaborate with content writers to create and optimize content.
– Conduct A/B testing and implement findings to improve campaign performance.
– Perform market research and competitor analysis to stay ahead of industry trends.
Requirements:
– Bachelor’s degree in Marketing or equivalent experience.
– 2-4 years of experience with Google Ads, Microsoft Ads, and Meta Ads.
– 2-4 years of experience in SEO, including content writing, search term research, and backlink strategies.
– Proficiency in data analysis and report generation from ad platforms and web analytics.
– Strong project management, time management, and writing skills.
– Ability to work independently and manage multiple projects simultaneously.
– Analytical mindset with a passion for creativity and innovation.
Benefits:
– Health, vision, dental, and life insurance plans.
– Employer matching 401(k) plan and profit-sharing plan.
– Generous PTO, paid maternity/paternity leave, and tuition reimbursement.
– Donation matching program and fitness reimbursement.
– Company-paid weekly lunches and student loan assistance.
Compensation:
– Salary: $60,000 to $70,000 per year.
Schedule:
– Full-time
How to Apply:
Click on the Job link to Apply
Job Type:
– Full-time
Job link:
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